Emma
Williams

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Software engineer
from United Kingdom 🇬🇧

Born in England, Emma loves solving problems and helping others to learn.

Having worked initially as a Sound Engineer in theater, Emma woke up one day wanting to know how to make a website. She never looked back. Fascinated by the JavaScript ecosystem and both front-end and mobile development, she loves breaking down problems and writing code. When she is not working, Emma can usually be found in a gym practicing Olympic Weightlifting!

What are your favorite bands or music?
Jason Mraz

Deserts or oceans?
Oceans

About Emma

Base: United Kingdom (UK)
Studies: Music, London City University
Passions: Weightlifting and playing the flute and piano

Expertises

JavaScript
React Native
React

Articles by Emma

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Technical due diligence is broken: going beyond the checklist

Audits and due diligence

Ideas and insights

Most technical due diligence audits focus on code quality and tooling, but the real risk lies in invisible processes, fragile teams, and product chaos, which is why madewithlove audits the full stack of your organisation, from code to culture.

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5 red flags for VCs when planning to invest in Seed or Series A companies

Investor

Audits and due diligence

Ideas and insights

Discover the five most common technical-due-diligence red flags—from undersized or misaligned teams to “just-about-working” codebases—that VCs must spot before writing a cheque.

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Lynx: a new contender in cross-platform development?

Engineering

Tooling

React Native

Lynx could revolutionize cross-platform mobile development with its unique approach and performance benefits. Is it time to switch from React Native or Flutter?

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We're always looking for talented peopleApply at madewithlove

Emma
Williams

About Emma

Expertises

Articles by Emma

Technical due diligence is broken: going beyond the checklist

5 red flags for VCs when planning to invest in Seed or Series A companies

Lynx: a new contender in cross-platform development?

Eliminating SPOFs: the importance of documentation

Finding your North Star Metric

Exploring LLM Options: Proprietary vs. Open Source

Accessibility in mobile apps: considerations for startups

Revolutionising diagnosis: How large language models can drive a 10x change

What is a retrospective, and how to run one

Integrating AI into your engineering team

Mobile app security: A best practices checklist for startups and scale-ups

Developer Experience and why a business should prioritize it

How to create a mobile development team for startups

Continuous integration and continuous deployment on mobile

Understanding and managing technical debt and legacy code: a guide for founders

Building a React Native/Flutter app is more than coding

What is the difference between hybrid, native, and cross-platform applications?

Creating cross platform and hybrid apps is more than coding

Flutter vs React Native: deciding which to choose

Some of Emma's colleagues

Charlotte

Jonas

Novruz

Peter

Alexandros

Tim

Christophe

Mike

Brenden

For CTOs

For Founders

For Investors

For CPOs