The benefits of our technical audits

An internal audit gives you an unfiltered picture of your technology, processes, and culture. In just two weeks, we’ll uncover the hidden risks that block growth and give you a roadmap for improvement.

Why internal audits matter

Building a startup often feels like sprinting while laying the track in front of you. That pace is necessary, but it usually leaves blind spots. Many founders only discover those blind spots when it’s too late: a product that can’t handle real growth, a team stuck in firefighting mode, or processes that collapse under pressure.

An internal audit is your chance to pause, reflect, and uncover those risks before they turn into crises. It’s not an exam. It’s a diagnostic tool that shows you:

• How resilient your product really is: is the codebase robust enough for the next wave of users, or is it a fragile prototype held together by quick fixes?
• Where your team is thriving, and where it’s struggling: do you have the right roles in place, or are you relying on a few heroes who are burning out?
• Which processes are helping and which are hurting: is your workflow making delivery faster, or are bottlenecks silently draining time and morale?
• How knowledge flows: is information shared and documented, or is it stuck in people’s heads and Slack threads?
• Whether your vision and your product are aligned: is the roadmap clear, or is the team building features no one asked for?

Without this clarity, small issues quietly snowball into existential problems. The benefit of an internal audit is that you get ahead of those issues, with a brutally honest picture of what needs fixing and how to fix it.

Our methodology

An internal audit is more than just code review. We combine interviews, system analysis, documentation exploration and architecture deep-dives to get the full picture. Our framework is built on five pillars:

1. Team and leadership — Is there psychological safety, healthy feedback, and effective communication?
2. Processes — Are hiring, code reviews, and workflows balanced and scalable?
3. Written communication — Is knowledge documented, or trapped in people’s heads?
4. Engineering — Do pipelines, testing, and code quality enable fast, safe releases?
5. Problem and solution — Does the product vision align with user needs and the roadmap?

Within 10 business days, you’ll have a 15–20 page report, brutally honest and full of actionable recommendations.

Why choose madewithlove

There are plenty of consultants who will review your code and hand you a checklist. That’s not us. When you work with madewithlove, you get a partner who has been in the trenches, who understands what it takes to build SaaS products that last, and who won’t sugarcoat the truth.

Here’s why founders trust us:

• We see the full picture — Code quality is important, but it’s never the full story. We combine deep technical analysis with interviews and process reviews to uncover risks in your product, your team, and your culture.
• Our honesty saves you time — Nice words don’t fix broken teams or buggy releases. We’re known for being “Gordon Ramsay’s startup nightmares”. Friendly people, yes, but unflinchingly direct about what’s wrong. That honesty helps you fix problems now, instead of watching them sink your company two years down the line.
• We bring decades of SaaS experience — Our staff engineers and CTOs in residence have launched products, scaled teams, and managed failures. We know where things go wrong because we’ve seen it (and we’ve fixed it) many times before.
• We strengthen your team, not replace it — An audit isn’t a one-off report. It’s a way to help your team grow. We share insights, explain our reasoning, and leave behind practices your people can carry forward. The goal is resilience, not dependency.
• Speed without compromise — We deliver complete audits in just two weeks. Fast enough to keep momentum, thorough enough to give you a reliable roadmap.
• Focused on SaaS founders — We specialise in SaaS startups and scale-ups. We understand your reality: limited resources, ambitious goals, constant uncertainty. Our audits are designed to fit that context, not a generic corporate checklist.

Founders come to us when they need clarity. They leave with the confidence to act. That’s the real benefit of choosing madewithlove.

Startups we've helped

Why founders should act now

An audit isn’t about catching you out. It’s about giving you the knowledge to build with confidence. The longer you wait, the more hidden risks pile up, and the more expensive they become to fix.

If you want to know whether your product is fit for scale, whether your team is aligned, or whether your processes are slowing you down, an internal audit will give you the answers.